case study
Witness the momentum of a leading business accelerator in Vietnam through a full rebranding.
#marketing & business development
#branding & creative
#legal & professional services
#Vietnam
about
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Leading business accelerator in Vietnam,
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Founded in 2007,
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Sourcing, Business Development & Corporate services,
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HQ Ho Chi Minh City,
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40 staff;
challenge
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Establish the brand as a go-to international business accelerator in Vietnam, by reflecting the growth of SOA,
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Help redefine the value proposition of the company.
delivered
Brand's golden circles and purpose,
New visual identity – from the logo to all the brand applications,
Created the company's value proposition tagline: "Here to get you there",
Company profile,
Industry sectors and country profiles;
Re-organized service offerings.
feedback
Working with Laurent and Digital Mekong has been a pleasure. They took time to listen to our ideas, to bring added value and make sure that the final result is a "team work". When it comes to branding, communication and your company "identity", I believe this is crucial. They do not just do it for you, they do it with you.
